Optimize your digital point of sale on Amazon with Content Monitoring

19 October 2022 09:45 — 10:00

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Frankfurt Studio

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Meet the brand new Content Monitor powered by emax digital to optimize your digital point of sale on Amazon.

In order to better manage the large number of books on Amazon, product information for media products has been transmitted to Amazon exclusively in ONIX 3.0 format since the beginning of 2021. The meta data reported via ONIX 3.0 contains all the information presented to the potential buyer on the Amazon product detail page.

But this data is not always transferred correctly to the Amazon product detail page. As a result, important meta data can be lost or displayed incorrectly in the worst case. This has a negative impact on the visibility and sales of these products on Amazon. The solution to this problem - proper content management on Amazon. In this presentation you will learn how it works.

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