André Breedt

Andre Breedt is Managing Director of Nielsen Book, market leader in metadata supply, discovery, sales measurement, consumer research and commerce solutions for the book industry internationally. The company is also responsible for the ISBN and SAN Agencies for the UK & Ireland.

 Andre’s background is in book retail and market research. Since joining Nielsen Book he has worked on projects ranging from analysing the Chinese book market to the expansion of the digital market. He has been influential in the launch of new Nielsen BookScan markets, including Brazil, Mexico and India and is currently leading expansion efforts globally.

 In his role as MD, Andre has worked with numerous industry associations and bodies to develop standards and best practices, which are used internationally.