Kick-Start your TikTok Journey with Bastei Lübbe!

13 October 2022 17:00 — 18:00

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When „spicy“ is not meant for meals and „tropes“ are freed from the discussions of rhetorical scholars, you know you are on #booktok! TikTok’s hottest community has ignited the publishing industry and drives sales and recognition across the world. But where to start? Janni Deitenbach (Head of Community Management at Bastei Lübbe AG) and Philippe Gales (SMB Strategic Partnership Manager at TikTok) discuss what it takes to get involved on the platform, where millions of readers just wait to get connected. We talk about the relevant steps to take and how to overcome common hurdles and blockers in your approach to TikTok.

Speaker

Philippe Gales

SMB Strategic Partnership Manager DACH

TikTok

Janni Deitenbach

Head of Community Management

Bastei Lübbe AG

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